(Refer to G321 Target Audience)
I think that 'Invisible Lives' targets a more specific/specialist audience. I think because of its gritty opening and unknown actors as well as having unknown directors it already narrows the appeal to certain audiences. Our thriller is more likely to appeal to woman aged 16-25, because they can relate to our homeless girl and her age, also men and woman aged, 35-50 can relate to our Stalker, whom is middle-aged himself and of middle class, not only can they relate to age and class they can also relate to costume. The 16-25 year old young women would enjoy films such as, Fish Tank, This is England, Submarine and Trainspotting. These films attract a younger audience and nearly all of them address an issue about social class, drugs and general issues in society. This demographic might also be interested in the plight of homeless young women or homelessness in general. They might also be concerned about the high percentage of women losing their jobs because of all the huge cuts in public service jobs, and may have experienced it themselves.
If the audience were to watch other thriller films that relate to issues in society, they are likely to watch, This Is England, I found that from the user demographics, 26,348 females aged 18-29 rated this film and 35,750 males voted- only 11,066 aged 3-44. This shows that film was most popular to men but not of older age, this is likely because the film evolves around young adults. Where as men can relate to the dominance and power of The Stalker in our thriller. We hope our film might place the question of homelessness and the dilemma of sleeping rough in the public eye. The play directed by Ken Roach called Cathy Come Home (1966) is about a young couple who become homeless- this play gained rise to the founding of shelter and eventually the beginning of the weekly newspaper, The Big Issue. Because of this my audience may be politically active and educationally aspiring and interested in social issues in Britain.
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